THIS WEEK’S BLOG:
Seven years ago, sitting with my web designer at a sweet little restaurant (which no longer exists) on a snowy November evening, I proposed an idea.
At the time it felt like a big idea, one that would take a lot of energy and resources…
But I had a little tickle in my belly telling me I was on to something. So I tentatively laid it on the table amongst the sweet potato fries and warm beet salads. It was a program called Your Wild and Wonderful Herbal Year.
Yup, it was a mouthful. And while the name didn’t stick, the program did. It’s called Witch Camp. Now, my team and I excitedly plan our whole year around it, anticipating the lengthening nights, dry leaves, and spiced cider that announce its beginning.
“Witch Camp” began as an inside joke, or perhaps an insider’s club: the women who worked for me liked to say they worked at Witch Camp.
As we came together to create Your Wild and Wonderful Herbal Year, I started to hear murmurs from my team: “this is Witch Camp!” Eventually my web designer made a stand: I can’t get inspired to work on this program when the name is so boring. It needs to be called Witch Camp. read more…
Herbiary: Shop & Book
As an apprentice to a traditional healer in Ireland, I loved the herb room with its rich scent of roots & barks, the myriad textures of leaves & petals. So when I returned to the States, I opened Herbiary.com, with stores in Philadelphia, PA and Asheville, NC.
Medicine can be crafted not only from plants but also from words, stringing them into stories to sooth the soul & mend the spirit. Find the word-work here on the blog and in my books (the first book in the Wild Wisdom Collection, The Illustrated Herbiary, shares a name with the shop making it all either super confusing or very easy to remember!).